Jeremy Lin x Xtep

Along with joining with CBA Beijing Duck, Xtep signed a spokeman agreement with the famous asian basketball player Jeremy Lin, marking its foray into the basketball business realm. A main reason Xtep wants to partner with Jeremy Lin is that he and Xtep share the same spirit and qualities, moving forward with self-confidence, perseverance and faith, daring to dream and never give up in the face of adversity.